In the wake of a holdco price-fixing scandal coordinated on the consumer-grade group messaging app, MediaPost has obtained ...

Invitations to exclusive industry events and research by Sarah Mahoney @mahoney_sarah, June 23, 2025 ...

Bars generally serve Blue Moon with a fresh orange slice; lip balm was created to provide "a Valencia Orange taste" for ...

A Maryland state court judge dismissed Compass Marketing's complaint against Omnicom. Compass plans to amend its allegations.

Sunstein offers a timely and pragmatic message to the ad industry: the capacity of individuals to make informed, autonomous ...

"If you don't want your stuff to be shown against Nazis, you're going to have to figure out how, and instruct Omnicom ...

The campaign is part of a broader push to “reinforce” Natrol “as not just a supplement brand, but a wellness performance ...

FASTs are familiar channels for boomers, especially when it comes to channel-surfing of legacy TV. Younger demographic groups ...

At best, hashtags are harmless. At worst, they make your brand look out of touch with current best practices and user behavior. Don't waste strategic brainpower on them.

Thomson is credited with building News Corp.'s digital revenue and strategic growth. His contract now expires in June 2030.

Snapchat recently acquired a calendar-based app called Saturn, designed to help students plan their school schedules and share them with other users.

This is core to the future of truth. When the global flow of information outpaces people’s sense of belonging, of trust, of control, something breaks. And the fix isn’t to slow down the tech. It’s to ...