No, Rilakkuma is not part of Sanrio. Instead, Rilakkuma is part of San-X. This is where the confusion may start to come in.

Here, we are going to take a look at what exactly what type of animal he is, and a bit of his backstory, since he has been ...

The craze is apparent as people across Asia flock to shopping malls and online stores to get their hands on the latest ...

Every May 10th, fans of Sanrio's kawaii universe have one more reason to smile and celebrate: Chococat's birthday ...