Logos help with quick identification and mean something to a brand. They tell a story, build trust, signify essential elements of business philosophy, and most importantly, make brands unforgettable.

In today’s luxury marketplace, opulence alone no longer captivates the discerning consumer. The true hallmark of luxury has evolved beyond mere ostentation to encompass something far more meaningful: ...

It’s the sartorial equivalent of an embarrassing high school yearbook photo: once proudly worn, now it just makes you cringe ...

With the luxury branding arena evolving day by day, packaging has emerged as crucial as the product itself. With the arrival of 2025, a clear shift is in progress in how luxury brands are looking at ...

Adobe has a new look, but with the new brand evolving over the past couple of years, you may not have immediately noticed.

Samsung Display has just introduced a new look for its QD-OLED technology, a major player in premium displays for TVs and monitors. With this update, the company has filed for a trademark for a fresh ...

Astha IT, one of Bangladesh’s leading technology companies, has announced a major transformation of its brand identity, revealing a freshly designed logo, a fully revamped website along with a new ...

Content licensing is an untapped revenue stream for publishers. Here Wright's Media answer five key questions.

PRICEWATERHOUSECOOPERS (PwC) has unveiled a refreshed brand positioning and identity, emphasizing its commitment to harnessing technology to better support clients worldwide. The new brand positioning ...

A Carlisle-based family business has launched a refreshed brand identity to mark a new phase of growth.  Tech4 Office ...

Media and technology are like helmets in a cricket kit ... Relationship with brands was only (about) ads, it was (about) logos.” “There was no brand association, there was no social media. There was ...

Xiaomi Automobile, the young EV business spun out of the Chinese smartphone giant, has earned the respect of Nürburgring, ...