Dave Portnoy, the founder and owner of Barstool Sports, says he may be playing a part in the significant NIL package ...

LSU commit Bryce Underwood has seemingly denied Michigan's reported record-setting NIL offer. Underwood made a post to ...

Once again, Michigan's pursuit of top-rated quarterback Bryce Underwood has become the talk of social media within the sports world. Michigan has reportedly put ...

Washington State quarterback John Mateer has a decision to make about his future in Pullman. The redshirt sophomore can take ...

Kaleena Smith is just 16 years old, but she is already making history. The highly regarded basketball prospect agreed to a multiyear shoe deal with Adidas ...

This week, it was reported that the Michigan football program is poised to offer Underwood a blockbuster $10.5 million NIL ...

Miami quarterback Cam Ward continues to be one of the most electric playmakers in college football. He's also one of the ...

Bella Hines signed an NIL deal with Jordan Brand as she finishes up her high school basketball career. "We're excited to have ...

Vanderbilt’s breakout graduate quarterback Diego Pavia faced a setback in his lawsuit against the NCAA on Tuesday when his ...

Nearly three years into the name, image and likeness (NIL) era, Rutgers athletics is collaborating with the most prominent ...

ATHENS, Ga. (AP) — NIL money has added a new variable to the long-held practice of college coaches trying to flip recruits ...

SIU Edwardsville Cougars star player Ava Stoller could be the next Olivia Dunne of college sports with her bikini pictures ...