The Barbie Signature LeBron James Kenbassadors Doll launches April 14 and will be available to shop from the Mattel website and at major retailers like Target and Walmart. In the meantime, you can ...

LeBron James, the face of the NBA for arguably the last 10-plus years, has become the first professional male athlete to be ...

The internet loves the new ChatGPT Barbiecore trend, and here is how you can participate too.

Mattel announces the first Kenbassadors doll in 2025, featuring NBA legend LeBron James. LeBron's Ken doll supports his ...

LeBron James is bringing big Ken-ergy to the toy world. Barbie maker Mattel announced the Lakers star is the first ...

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LeBron James gets his own Barbie Doll, Alex Ovechkin breaks Wayne Gretzky's goals record and the Masters returns in the ...

EL SEGUNDO, Calif. (AP) — Basketball great LeBron James has become the first professional male athlete to have his likeness ...

LeBron James, one of the most iconic figures in modern sports, has made history once again - this time in the toy aisle.

Sam’s Club CEO Chris Nicholas says the company plans to open 15 new locations a year “for the foreseeable future.” ...

Lakers star LeBron James is set to be immortalized in plastic with his own rendition of the popular Barbie dolls.

Proceeds from LeBron James’ new Ken doll will be donated to help drive childhood literacy. LeBron James, who has been […] ...