YouGov hopes that its new brand positioning will bolster confidence in the brand and cement it as a leader in a changing ...

Yougov is facing calls to sack its boss and kick off an “urgent strategic review” from an activist investor today after a dramatic fall in its share price over the past year. Gatemore Capital ...

YouGov has reported strong full year revenue, slightly north of guidance, due to better-than-expected performance from its ...

Americans are rejecting some of President Donald Trump’s newest ideas, according to new polling.

YouGov (YOU) chief executive Steve Hatch has only been in the hot seat for 18 months, but a scathing shareholder letter has ...

To judge the popularity of politicians, pollsters measure their “favourability” with the public. Net favourability is the ...

Americans are more likely to embrace driverless cars but are still skeptical of them, according to a new survey from YouGov. In the survey, 35 percent of Americans said when it comes to driverless ...

Anti-immigration party Reform UK was virtually neck-in-neck with British leader Keir Starmer's Labour in a YouGov poll released six months after both parties made significant gains in a general ...

Kenneth Warren, Ph.D., provides expert analysis on the latest SLU/YouGov poll results, focusing here on how Missourians rate the job performance of various politicians and governmental institutions.

Americans are rethinking drinking habits, and the latest YouGov CategoryView research highlights how this shift is ...