PubMatic is the first supply-side platform (SSP) to integrate Digiseg’s household characteristics data in the region, marking ...
Axeptio, a leader in user consent management solutions (consent management platform known as CMP), and First-id, the creator ...
Tom Ellingsen, director advertising at Schibsted Marketplaces, states: “We are excited to partner with goTom to harness their ...
In the second week of the USA v Google antitrust trial, significant developments shed further light on Google’s dominance and ...
This week, Google won an appeal against an antitrust fine of €1.5bn (£1.26bn) from the EU. The fine was a result of a case ...
Once again the categories are full to bursting with worthy nominees, especially in new categories: Best Commerce Media ...
In this ATS London session, Lumen's Mike Follett and an expert panel share their thoughts on Havas's recent study with Lumen and Brand Metrics. • The findings from Lumen’s exclusive report on the ...
Digital Turbine 's Greg Wester's presentation is developed from groundbreaking behavioural research that tracks consumers’ daily media journeys and ad exposures. Tune in to gain actionable insights ...
As the marketing and advertising industry has moved toward first party data on both the buy and sell side - in an effort to ...
Our guests offer a nuanced perspective on the evolving landscape of television in the digital era.
In an era of data-driven marketing and evolving privacy regulations, navigating the intersection of technology, advertising, ...
This ATS London panel explores innovative alternatives to cookies, focusing on advanced ways of integrating data and channels ...