OpenAI just dropped a slick $14-million Super Bowl ad extolling the virtues of AI tech—but none of the content was made by AI ...

OpenAI, Meta, Google, and more showed off AI-related TV spots during the big game between the Kansas City Chiefs and ...

Perplexity's Super Bowl contest managed to move the needle on its app's downloads. Unlike OpenAI and Google, the AI search ...

Americana and famous faces won the game inside the game, with a solid showing for pharma brands looking to polish their ...

OpenAI aired its first Super Bowl ad, a $14 million spot linking ChatGPT to history's biggest innovations such as the wheel and the internet.

OpenAI revealed its first-ever Super Bowl commercial last night during Super Bowl LIX, a 60-second slot advertising ChatGPT ...

Critics of OpenAI would say it's more empty hype designed to continue placating OpenAI's big-pocketed investors.

If you want people to take you seriously—at least, as a marketer— you run an ad during the Super Bowl. The Super Bowl isn’t about selling things, it’s about reminding people that your company is big ...

We’ve officially experienced an AI Super Bowl, people. As everyone tuned in to watch the annual championship game, the biggest buzz wasn’t just about the As everyone tuned in to watch the Super Bowl, ...

New Super Bowl commercials take AI from a hidden force to an everyday tool, yet the shortcomings and inconsistencies were hard to ignore.

The Super Bowl commercial breaks had winners and losers too. We asked local advertising experts which of this year's ads soared, and which ones flopped. Here's what they said.

Fulton Theatre in Lancaster was featured in a commercial during Super Bowl LIX.