Google is taking stronger action against YouTube users who rely on ad blockers. The company has introduced a new strategy: extremely long, unskippable ads. Users report encountering ads lasting ...

YouTube users have reported encountering excessively long, un-skippable ads, with some lasting between 57 minutes to 3 hours. Screenshots shared on Reddit even show ads longer than the actual ...

YouTube ads are now unskippable and can last for several hours, just to deter users with adblockers. Google is cracking down on freeloaders by showing excessively long ads to promote premium ...

YouTube is testing a new advertising offering that lets brands own its most prominent ad space — the Masthead — by the hour, marking a significant shift in how marketers can capture attention.

Older audiences tend to pay more attention to video ads on YouTube, and they also tend to be more costly to reach, according to recent research from Strike Social. The report was based on data from ...

YouTube must improve ad moderation due to increasing user discomfort with explicit and fake ads. A child was exposed to a sexually explicit ad on YouTube, causing an uncomfortable situation for ...

Going on these figures, publishers will need to hit extremely high numbers to make a living from Youtube ad revenue alone (so a video which is viewed one million times might make £5,000 for a ...

Prior to the expansion, Circana’s Sales Lift Solution has been used by advertisers in the CPG segment to measure various ad formats on YouTube, such as bumpers, non-skippable ads, and skippable ...

In 2023, Apple (AAPL.O), opens new tab also pulled all of its advertising from X and has recently been in discussions about testing ads on the platform, the report said. Several ad agencies ...

YouTube, social media, and especially podcasts, I get endless entertainment at little to no financial cost. That will never fail to impress me. And it’s not like there weren’t ads in the pre ...

Meijers populariteit als vlogger op YouTube nam na het verschijnen van de Netflix-documentaire-reeks The Man with 1000 Kids een vlucht. In de serie wordt zijn controversiële aanpak om ouders met ...

It’s one of the ways we keep the lights on here. Click here for more. YouTube offers a free, ad-supported tier that provides access to all essential features and a Premium subscription that ...