Texas A&M head football coach Mike Elko took issue with a team motto the defensive line came up with recently. Texas A&M head football coach Mike Elko said he would handle what he deemed an ...

With mantras and mottos so helpful, many fitness coaches incorporate them when working with their clients. “I find them extremely useful,” said Alysha Flynn, a women’s running coach and ...

(CNN) — When Nike unveiled its now-famous slogan “Just do it” in 1988, it helped propel the US-based sportswear company to worldwide fame. Ordinary people also began invoking the catchphrase ...