LaMelo Ball and Puma are dropping the first-ever MB.04, and it just might be one of the best shoes for spring.

Virat Kohli, the first Indian athlete to sign a Rs 100 crore deal with Puma in 2017, has ended the partnership. He reportedly ...

Milan is embracing fresh design philosophies that reflect both their past and their future — and stars like Christian Pulisic ...

Charlotte Hornets point guard LaMelo Ball's season came to an early end due to a pair of minor injuries. But make no mistake, ...

Embracing the laid-back look even further, Lipa paired the low-key top with loose fitting acid wash jeans, featuring a ...

Think about it. AI can now churn out thousands of variations of an ad. It can test them, optimise them, and basically train ...

The brand is aiming for consumer recall via a digital-first IPL campaign. Birla Estates' Head of Marketing speaks to afaqs!

Nicola Raccuglia was friends with Maradona, a business partner of Cruyff and provided kits for Schumacher. His company NR is ...

This week in Augusta, golf showcases its most fashionable side with touring pros strutting the fairways wearing all the new ...

THERE is huge demand for rare and collectable trainers. Some brands and styles are highly sought after, fetching thousands of pounds at auction or on reselling sites. In fact, a pair of trainers ...