Let’s be real: Rolex could price its steel watches a lot higher than it does. Demand continues to far outpace supply when it ...

If you’re looking to add a pre-owned Rollie to your wrist, now could be the best time in recent years to buy one.

The watch community has long speculated about whether Rolex would raise its prices in 2025, and now the answer is clear: yes, ...

Elsewhere in celebrity land, Mark Zuckerberg was seen with yet another incredible timepiece. This week it was the Greubel ...

Another popular Rolex reference, the Daytona, went from $15,100 USD in 2024 to $15,500 USD for its steel and Oyster bracelet ...

Rolex implemented its annual price hike on Jan. 1, which saw the tag on some white, yellow, and Everose gold watches in its ...

The adjustments span across nearly all collections, from the utilitarian Submariner ... new Rolex in 2025 will need to account for these increases when planning their purchases. Rolex’s retail ...

In a move reflecting the surging value of gold, Rolex SA, the titan of Swiss luxury watchmaking, has initiated a significant ...

Rolex's latest price increases, reaching up to 8 percent on some models, signal a broader industry challenge as price of gold ...