Consumers scroll past 10,000 ads a day, but only the one that says “we know your coffee order” makes them stop.

OMD India has secured the media planning and buying mandate for Muthoot Finance for the second quarter (Q2) of the ongoing ...

The UK’s competition watchdog has started a formal investigation of the proposed US $13.25 billion merger between Omnicom and ...

As retail media networks face intensifying pressure to grow revenue while protecting their customer data, Demand Side ...

Small and medium sized businesses will be able to run a single campaign across Sky, Channel 4 and ITV after the introduction ...

Consumers scroll past thousands of ads a day but they stop for the ones that feel like they were written just for them, according to The Science of Connection, a whitepaper from independent media ...

For the first time, small to medium sized businesses will be able to run a single campaign across Sky, Channel 4 and ITV ...

Criteo (Nasdaq: CRTO), the global platform connecting the commerce ecosystem, today announced plans for an expanded global partnership with dentsu, a leading ...

In this week’s Ask an SEO, we break down the impact of AI on affiliate marketing, and how to adjust your approach for better ...

ITV, Channel 4 and Sky have struck a deal to combine their online advertising spots in an attempt to fight back against ...

Media Mister, GetAFollower, and Buy Real Media—for buying safe, high-retention TikTok views that boost your videos fast.

Sebi has taken action against Sanjiv Bhasin and others for allegedly manipulating stock prices through media appearances. The ...