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20hon MSN
Cracker Barrel had good reasons to rebrand. But after its new logo misfired, here’s what’s next
The restaurant chain’s new CEO, Julie Felss Masino, laid out the argument to investors last year: Cracker Barrel’s customer ...
22hon MSN
Cracker Barrel refreshed its logo and paid the price. Here's what brand experts say went wrong.
Cracker Barrel misread its own customer base — and our culturally sensitive times — in revamping its image, experts say.
6don MSN
Cracker Barrel unveils a new logo as part of wider rebrand efforts, sparking ire among some online
Cracker Barrel is marching forward with an ongoing makeover. And to some fans' dismay, the chain’s new logo now ditches the barrel itself.
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