The account, based out of WPP’s Amsterdam Campus, covers products including the core Heineken line, nonalcoholic Heineken ...

Heineken has launched La Tropical Mixología, the first distilled beer cocktail (patent pending), which will be available from ...

While we see limited evidence of consumer brand loyalty in mass-produced beer, retailers, whose business is dependent on volume, prefer to give shelf space to high-velocity products. Heineken’s ...

SINGAPORE, March 31, 2025 /CNW/ -- Heineken® Silver, the beer renowned for its ultra-refreshing smoothness, today unveils The Heineken® Smootheriser, a "skin-smoothing" beauty cream.

The limited-edition ‘Heineken Smootheriser’ comes in a silver beer can-shaped bottle. Heineken Silver beer unveiled The Heineken Smootheriser, a “skin-smoothing” beauty cream. While it makes its debut ...

The account, based out of WPP’s Amsterdam Campus, covers products including the core Heineken line ... comes at a time of fast change for the beer industry. Consumers increasingly are flocking ...