PubMatic is the first supply-side platform (SSP) to integrate Digiseg’s household characteristics data in the region, marking ...
Tom Ellingsen, director advertising at Schibsted Marketplaces, states: “We are excited to partner with goTom to harness their ...
Axeptio, a leader in user consent management solutions (consent management platform known as CMP), and First-id, the creator ...
Today’s news: Sky Betting and Gaming Caught in Cookie Chaos; TikTok Takes On the US; IAB’s New Retail Media Standards ...
In the second week of the USA v Google antitrust trial, significant developments shed further light on Google’s dominance and ...
This deal brings three new FAST channels to all users of FreeCast's service. Beyond Paranormal, Travel Escapes, and Real ...
This week, Google won an appeal against an antitrust fine of €1.5bn (£1.26bn) from the EU. The fine was a result of a case ...
Google Wins Appeal Against EU Antitrust Fine; Very Media Group Launches; Tortoise Media in Talks to Buy The Observer Google ...
Once again the categories are full to bursting with worthy nominees, especially in new categories: Best Commerce Media ...
In this feature, Rob McLaughlin, founder of AUDIENCES, discusses the importance of interoperability when harnessing ...
Today’s news: ITV Launches Discount Finding Extension; UK to Ban Junk Food Ads; The Hague Bans Fossil Fuel Ads ...
First-id is a solution for creating deterministic, anonymous, first-party identifiers that enables brands — both media and ...