Qualitative data analysis (QDA) is a cornerstone of research across various fields, from social sciences to marketing. It involves uncovering patterns, themes, and meanings within non-numerical data ...

This paper provides an overview of secondary analysis of qualitative data, based on work examining the nature and use of the methodology in social research. It clarifies what secondary analysis is and ...

These are tools designed for qualitative researchers to analyze all forms of qualitative data, including transcripts, manually assigning text into categories, linking themes and visualizing findings.

Lumivero launches NVivo 14, the QDA software that empowers researchers to collaborate in real time, stay organized, and deliver world-class research.

Much previous work in the social sciences has involved researchers—often but not always from the Global North—collecting data ...

Interpretation is central to the social scientist's process of analysis, regardless of whether that analysis relies on quantitative or qualitative data. This essay presents a "reconstructed logic" of ...