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Wait — Is Starbucks Changing Its Name?and where we serve the finest coffee, handcrafted by our skilled baristas.” In addition to a name change, the Starbucks menu will also be getting a facelift. Although there have not been any ...
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You’ll Never Guess How Starbucks Got Its NameBut why was the name Starbucks chosen for the coffee giant? From a brand-recognition standpoint, it goes against the grain. It doesn’t scream “coffee” in the same obvious way as, say ...
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