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Who is on the NBA logo? Meet the legend behind the silhouette
It is one of the most identifiable pictures in sports. Alan Siegel, a brand consultant entrusted with developing the NBA's new insignia, produced the logo in 1969. Basketball was gaining ...
Converse projects SGA's logo all over Boston after beating Celtics
Shai Gilgeous-Alexander scored 34 points and then took over the city of Boston with the help of his sneaker sponsor. After the game, Converse projected Gilgeous-Alexander's signat ...