Take-Two CEO Strauss Zelnick recently shared some interesting thoughts on the matter: In an interview with GamesIndustry, he said it's not something to worry about because AI doesn't really exist ...

Take-Two Interactive CEO Strauss Zelnick is not worried about GTA 6 causing real-world violence. Media scrutiny about the GTA series' alleged links to promoting violence will likely to continue.

Generative AI still has to prove that it can do things better than technologies that already exist. Strauss Zelnick has chimed in on the talk of using generative AI to make video games. As ...

Take-Two's CEO Strauss Zelnick doesn't believe AI can create hit games. Successful games come from creatives, not existing data. AI can only create pale imitations of successful games. The ...

Take-Two won't reveal the GTA 6 launch date until we're 'relatively' close to its release Take-Two boss Strauss Zelnick says the publisher wants to "maintain the anticipation and the excitement ...

But Take-Two Interactive CEO Strauss Zelnick says Rockstar Games isn't about to give away too many secrets too early. Strauss Zelnick is aware that the GTA 6 hype is off the charts, but don't ...

In a new interview, Strauss Zelnick said he has never seen such anticipation for an entertainment product as he has with Grand Theft Auto 6. To maintain the excitement and anticipation ...