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Marketing Week5d
‘Humbling experience’: KFC on rejuvenating its social strategy to win over Gen Z
KFC believes bringing “younger people to the table” has helped rejuvenate the fast food chain’s social presence. Speaking at Channel 4’s ‘Gen Z: Trends, Truth and Trust’ event today (8 May), KFC UK ...
TheStreet on MSN4mon
KFC makes major store change that will delight Gen Z
Gen Z seems to be the new trendsetter among ... Brands' (YUM) Kentucky Fried Chicken (KFC) quietly developed a new strategy ...
exchange4media13d
Gen Z’s purchases are shaped by trusted creators, not traditional ads: KFC India CMO
KFC India CMO Aparna Bhawal speaks to e4m about their recent collaboration with popular YouTuber CarryMinati for launch of ...
National Review1y
Gen Z Invents Another Strategy for Laziness
Recently, Gen Z has given the lying-around-in-bed kind of laziness a name: “bed-rotting.” The trend has hundreds of millions of views on TikTok. Gen Z claims that bed rot helps if you feel ...
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Yum! CMO Ken Muench on How Taco Bell, KFC, and Pizza Hut Stay Fresh
dives into the strategy behind iconic brands like Taco Bell, KFC, and Pizza Hut ... Cinnabon and Carvel are Having a Baby to Target Gen Z and Millennials We unpack how Yum! Brands stays on ...