You’d think my favorite new sweater would be made out of the natural fiber we all know and love thanks to brands like Smartwool, Ibex, and Icebreaker: Merino wool. But there’s a new natural ...

They are often woven from merino wool or technical synthetic fabrics ... New Zealand brand Icebreaker is synonymous with all things merino; its sustainably designed apparel is constructed using ...

but we thought we needed to have an icon in the merino wool sector,” she said. “Tourists who come to Australia want to bring something back home with them that is authentic and wool products a ...