Toy maker Hot Wheels launched the first nine products resulted from its renewed collaboration with Italian carmaker Ferrari.

In a world where everything Ferrari-branded commands a premium, this affordable new Hot Wheels collection is a breath of ...

“From there, it’s also fan favorites and [race] cars because the heritage of Hot Wheels ... Anyone who’s ever played with a ...

But for Ferrari, which is notoriously protective of its physical and intellectual properties, hooking up with Hot Wheels is a pretty big deal. But now that it's official, we've got a look at the first ...

The Salt Lake Tribune reports on how a Ninja Warrior competitor's collection of 5,000 Hot Wheels caught the attention of ...

Luxury meets precision in this limited edition die-cast model from Hot Wheels. Celebrating the Mercedes-Benz and Moncler by ...

Ferrari and Hot Wheels have collaborated again on pocket-sized Prancing Horses, and will start releasing various models this ...

He knew that toys that were played with stuck ... and of course the racing world further legitimized Hot Wheels’ place as a pop culture icon. Is there a sweeter sensation in the business world ...

The set includes the Ferrari 312 P, which honors the Hot Wheels brand's first-ever Ferrari model that was released in 1970. The second car is today's top Ferrari: the 449P race car that has won ...

“From there, it’s also fan favorites and [race] cars because the heritage ... Anyone who’s ever played with a Hot Wheels toy before knows how the cars look like the cars they’re meant ...