Real Madrid are one of the world's best-ever football teams, one of the most recognizable sides across the globe. Real are, alongside fierce rivals Barcelona, juggernauts of the Spanish league ...
Martinez-Jerez, Francisco de Asis, and Rosario de Albornoz. "Hala Madrid: Managing Real Madrid Club de Futbol, the Team of the Century." Harvard Business School Case 105-013, November 2004. (Revised ...