When NBC begins an 11-year rights deal with the NBA this fall, it will send viewers on a time warp to the 1990s, when the ...

In this week's sports media column, Chad Finn shared what's irked him about the national broadcasts in the NBA playoffs.

NBA on TV about to look way different. The Timberwolves eliminated the Lakers, live on TNT, and then longtime NBA ...

In the past two seasons, NBC canceled a total of five series — two at the end of 2023-24 and three in 2022-23.

Jim Fagan was the narrator for NBA on NBC from 1990-2002, and his family agreed to a partnership with the network to use his ...

The booming, baritone narration by Jim Fagan is as much a part of 1990s NBA games as Bugs Bunny selling shoes with Michael ...

NBC Sports will use an AI-generated voice of former NBA narrator Jim Fagan, who died in 2017, to promote the return of the ...

NBC is using AI to bring back the voice of a beloved NBA announcer. But he died in 2017. It's weird. And more than a little ...

NBC will bring back “Roundball Rock,” its beloved sports theme song, next season when the network begins its 11-year media ...

In addition, it was announced that former Los Angeles Lakers forward and Hall of Famer Carmelo Anthony will be a studio ...

NBC is bringing back Jim Fagan’s iconic NBA voice using AI, blending nostalgia with tech for its upcoming NBA broadcasts.

"In an agreement between the network and Fagan’s family, NBC will use Fagan’s AI-generated voice to create modern promos with ...