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Gucci Names Demna New Aristic Director

Gucci Names Balenciaga’s Demna New Artistic Director in Bid to Revamp Brand

Kering appointed Demna Gvasalia as artistic director of Gucci, turning to the Balenciaga designer to inject new life into its flagship brand at a difficult time for the industry.

Associated Press News on MSN · 19h

Gucci names Demna new aristic director, as he moves from Kering sister brand Balenciaga

Gucci has announced that the Balenciaga artistic director Demna, who goes by one name, will take over the creative direction of the Italian luxury fashion house starting in July.

Fortune on MSN · 2h

Kering’s shares tumble 10% as investors agonize over Gucci’s new artistic director. But the ‘iconoclast’ might be what the brand needs

Demna has a strong viewpoint ... which is the secret sauce for a brand like Gucci,” Bernstein SG analyst Luca Solca said.

Gucci, Demna

The New York Times · 1d

Gucci Makes Bold Choice for New Designer

The great Gucci reset is here. On Wednesday, the Italian fashion house named Demna, the mononymic designer who transformed Balenciaga from a niche luxury house into one of the most provocative, boundary-breaking brands of the last decade, as its new artistic director. He will be in charge of women’s wear, men’s wear and accessories.

WWD on MSN · 1d

Demna Is the New Designer at Gucci

The Georgian creative will wrap up his tenure at Balenciaga with a couture show on July 9. His successor has yet to be named.

Reuters on MSN · 3h

Gucci's pick of Demna as new design chief unsettles Kering investors

Kering lost around $3 billion in stockmarket value on Friday after the group chose in-house talent Demna to reinvigorate its Gucci label rather than hiring one of fashion's big-ticket names as chief designer.

42mon MSN

Gucci's Demna Appointment Gets Mixed Reactions from Gen Z

On March 13, Gucci announced that Demna will be the brand's newest creative director. The 43-year-old designer was formerly ...

9hon MSN

Kering’s Pick to Revamp Gucci Designs Falls Flat With Investors

Kering SA appointed Balenciaga designer Demna Gvasalia to oversee a makeover of its struggling Gucci fashion label, ...

Devdiscourse5h

Demna's Brave Gucci Gamble: Can Risky Choice Rescue Iconic Brand?

Kering's decision to appoint Balenciaga designer Demna as Gucci's creative director led to a $3 billion stock drop. Analysts ...

As Demna Heads to Gucci, a Look Back at His Incredible Work for Balenciaga in Vogue

At Balenciaga, Demna, who is departing for Gucci, challenged everything we thought we knew about fashion and luxury. Revisit ...

23hon MSN

He made Ikea bags chic and sold ‘destroyed’ sneakers. Now, he’s the designer of Gucci

Kering, which also owns Bottega Veneta, Saint Laurent and McQueen, praised Demna’s tenure at Balenciaga, where he has been ...

Devdiscourse5h

Demna's Bold Appointment: Can Gucci's New Visionary Reignite Its Timeless Appeal?

Kering's decision to appoint Balenciaga designer Demna as Gucci's chief designer saw a $3 billion loss in stock value.

It’s Demna at Gucci! Fashion’s Master Maverick Will Helm Italy’s Largest Luxury House

The 43-year-old Georgian-born designer will oversee his final couture show at Balenciaga on 9 July before decamping to ...

Luxury Analysts Are Lukewarm on Demna at Gucci

PARIS– Luxury analysts had been plumping for Gucci to name a high-profile creative director to reverse its declining business, but they seem lukewarm on the choice of Demna, who made Balenciaga a ...

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Gucci Names Demna New Aristic Director

Gucci, Demna

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